The contest started slow. The first entries were low effort or meme games. For a moment I thought it was going to be a disaster.
So what was obvious was that people didn't really want to show their cards too early. We tried to encourage a bit more community interaction
by introducing the news feed, where games could post updates. I think, ultimately, this was too hidden for people to care, but people started using it.
Over time as more games got revealed, I got a bit more relaxed.